Hyperlocal Websites: Effectively Using the Internet to Build a Community and Grow Your Local Business
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Hyperlocal websites focus on the information needs of a particular targeted community. Developing such as website makes you an instant expert in that community, provides a forum to share your message, and motivates community members to work together to accomplish things of importance to the community.
A hyperlocal website may be used to generate income directly, or you may use it to gain recognition and customers for an existing business, or both.Topics in the book include:
- What is a Hyperlocal Website?
- Local, Niche, or Both?
- Types of hyperlocal sites - personal, community, information
- Specific ideas for hyperlocal websites
- How to set up the hyperlocal website
- Managing the hyperlocal website
- Getting content for the hyperlocal website
- Monetizing the hyperlocal website
Currently out in review, this book is available late spring 2011. Please click on the Home page link and enter your name and email address in the form if you would like to be notified when the book is available.
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